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07.04.2019

Best Western Hotels Central Europe

Best Western Hotels Implement Climate-Friendly E-Mobility

In the name of mobile sustainability: More and more Best Western Hotels are offering charging stations for electric and hybrid cars. About 50 hotels in Germany are focused on environmentally friendly driving. The switch to electromobility is intended to create a greener region.

Eschborn (Germany), April 8th, 2019. More than 50 Best Western Hotels have installed charging stations for electric and hybrid cars throughout Germany. The climate-friendly cars can be charged in the immediate vicinity of the hotel. The hotels' commitment has created a nationwide network of charging facilities from which not only their own hotel guests benefit, because some of the charging stations for electric cars are also available to the public. Electric car drivers expect special Tesla charging stations at some Best Western hotels, such as the Best Western Premier Hotel Villa Stokkum in Hanau, the Best Western Premier Seehotel Krautkrämer in Münster and the Best Western Premier Hotel Victoria in Freiburg, which is regarded as one of the most environmentally friendly private hotels in the world. The hotels are thus listed in the Tesla navigation system and are visible to all drivers, depending on route planning. In addition, around 40 other Best Western hotels in Germany offer charging stations in the immediate vicinity with less than a kilometer away. "I am delighted that our group has such a dense network of charging facilities for electric drivers – with an upward trend. Many of our hotels have recognised the trend towards e-mobility early on, offering guests this extra service and giving them a competitive edge over competitors without charging stations," says Marcus Smola, CEO Best Western Hotels Central Europe.

Sustainable Change to Electric and Hybrid Cars
In addition to the installation of charging stations, there is also a trend in the provision of vehicles for guests. The trend here is also towards a switch to climate friendly vehicles, so electric and hybrid vehicles will become more and more interesting for hotels. The Best Western Hanse Hotel Warnemuende in Rostock-Warnemuende (Baltic Sea) is the latest example of the change to electric mobility. To make the region more environmentally friendly, the four-star hotel is switching to hybrid cars an lets guests explore the destination free of charge. The hybrid can easily be switched from electricity to gasoline in order to manage longer distances. The Berghotel Rehlegg, which is part of the exclusive BW Premier Collection, also offers its guests an E-Smart two-seater free of charge. A special advantage of the so-called "Reh-mobil" is that it can be charged with green PV electricity directly at the hotel's own charging station.

The following press pictures are available for download:

The Berghotel Rehlegg in Ramsau near Berchtesgaden, Germany, provides its guests the "Reh-mobil", an e-smart that can be charged directly at the hotel.

E-mobility at the dyke: At the Best Western Hanse Hotel Warnemuende in Rostock-Warnemuende, German Northern Sea, guests can expect a hybrid car.

Download PRESS RELEASES and PRESS IMAGES:
www.bestwestern.de/presse

About Best Western Hotels & Resorts:
Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of over 4,500 hotels in nearly 100 countries and territories worldwide*. The brand family includes both full brands and soft brands for all categories worldwide. In total Best Western offers 16 hotel brands to suit the needs of developers and guests in every market. Best Western branded hotels include Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western®, Vīb®, GLō®, Aiden^SM, Sadie^SM, BW Premier Collection®, and BW Signature Collection®. Through recent acquisition of WorldHotels in February 2019, Best Western now also offers WorldHotels® Luxury, WorldHotels Elite and WorldHotels Distinctive brands. Completing its portfolio, Best Western offers SureStay®, SureStay Plus®, and SureStay Collection® franchises**. Now celebrating more than 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and award-winning online and mobile booking capabilities. All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated. Now celebrating more than 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and award-winning online and mobile booking capabilities.

Best Western Hotels Central Europe (BWCE) headquartered in Eschborn / Germany is in charge of around 230 hotels in ten countries: Austria, Croatia, Czech Republic, Germany, Hungary, Liechtenstein, Luxembourg, Slovakia, Slovenia and Switzerland. In addition to its German headquarter in Eschborn there is a regional office in Vienna, Austria. All city and resort hotels of Best Western guarantee uniform and consistent quality standards worldwide and at the same time retain their individual style and their entrepreneurial independence.

As a service partner Best Western pursues to increase the profitability, success and competitiveness of their member hotels. Best Western Hotels maintain their independence while locking in all the advantages of the world's largest lodging affiliation. Member hotels benefit from a powerful global brand with full-service support and comprehensive marketing and sales activities for all relevant market segments and target groups. All hotels are optimally presented and bookable through all worldwide reservations and online booking channels. More than 37 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards^®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. More information: www.bestwestern.de and www.bestwestern.com

* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.

**All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated. In Europe all hotels of SureStay are branded as Sure Hotels.

For further information please contact:
Best Western Hotels Central Europe GmbH
Austria | Croatia | Czech Republic | Germany | Hungary | Liechtenstein | Luxemburg | Slovakia | Slovenia | Switzerland

Anke Cimbal, Head of Corporate Communications
Frankfurter Strasse 10-14, 65760 Eschborn, Germany
Tel: +49 (0) 6196 - 47 24 301, Fax: -129
Mail: anke.cimbal@bestwestern.de
Websites www.bestwestern.de, www.bestwestern.de/presse

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